
My successful stint with Le Suivant ignited my passion for startups. So, I joined the LaunchX summer program and founded my first app, PerFIT, which aims to tackle the pain points of online clothes shopping. Ever noticed that the clothes you order online rarely fit? The inconsistency in brand sizing makes online shopping a real headache. PerFIT ('The perfect app to find your perfect fit.') aims to fix this.
After some research, I hit upon the idea of using the front cameras of our phones to scan users' bodies (AR technology) and provide them with numerical dimensions. These dimensions are then sent to the app, which stores the clothing dimensions of clothes across brands, and ultimately, the app recommends to users the size they should get for different brands. This project was a complex one, requiring a fusion of technology with design. Ultimately, I created an MVP (minimal viable product). I also worked out the business model, where customers pay a monthly subscription to use, while fashion brands/businesses pay annual contracts to stay featured within the app.
Finally, we pitched the idea to experts in the tech start-up industry. Our design was lauded as innovative. In the end, I was also awarded “Best Designer” of the entire cohort, and I’d successfully raised over 2200 USD via crowdfunding, receiving a certificate of superior sales. Currently, the app is in development and will be available in the app store soon.
Have you ever tried shopping for clothes online but to find out the sizing is just off?
Online shopping’s sizing discrepancies are a major issue, causing consumer frustration and contributing to environmental harm through textile waste. To address this, I founded the APP startup PerFIT (The Perfect APP to Find YOUR Perfect Fit).
Target Audience
Online Shopping Enthusiasts
Development Process
June, 2020 ~ Present